| Over
half of consumers who have received
travel Direct Mail have responded by making
a
purchase; with over a third responding to
ferry,
overseas package holiday, hotel,
railway
and UK package holiday companies. (DMIS) |
With statistics showing that
purchasing after mailing is the highest
of any sector at 46% (DMIS) and with competition
being at an all time
high, it is crucial that your direct mail campaigns
land on the right doorsteps,
to the right people, at the right time, in the
right condition! CCR Data are
experienced suppliers to the travel industry and
understand the importance
of the Direct Mail role from data accuracy right
through to daily brochure requests.
Some of our services that may
interest you are…
Mail
fulfillment
CCR run an efficient hand and machine fulfillment
house which can handle campaigns of all sizes.
From polybags to specialised envelopes, a wealth
of knowledge and a dedicated account handler will
ensure the most efficient and reliable mail house
service. Daily fulfillment can be set up and managed
to ensure brochure requests are dealt with in
a fast, efficient manner to capitalise on timely
enquiries.
Read more
>>
Data
Cleaning
Keeping up with your customers
is crucial in order to encourage repeat bookings
by making sure your brochures are landing on the
right doorsteps! Using industry leading suppression
files we can inform you of customers on your database
who have moved, goneaway and deceased as well
as providing vital forwarding addresses, where
available, telephone verification and address
enhancing services. Read
more >>
Wealth
Profiling
Wealth Intelligence uses the UK’s largest
factual database of high net worth individuals
to identify potential prospects for luxury and
bespoke holidays who are already on your database.
We offer a free audit to illustrate how many of
your customers can be identified as potentials
for high value travel. Read
more >>
Lifestyle Profiling
Using MOSAIC profiling, look at the demographic
profile of your customers and discover their underlying
lifestyle, purchasing and demographic characteristics.
Analysing your current customer database can inform
marketing decisions and allow you to purchase
similar data to expand your customer base and
increase revenue. Read
more >>
List
Broking
CCR can supply names and addresses of consumers
who fit defined criteria as specified by you with
advice and direction readily available from experienced
sales consultants. Read
more >>
Click
here for A UK Travel Company case study.
|
